Find out how Selma differs from a classic robo-advisor! ๐Ÿค–

Investing done right

Hi! Iโ€™m Selma, your digital investment assistant. ๐Ÿ‘‹

Let's find out how you should invest your money. I'll manage it for you for years to come.

Regulated in Switzerland

Get an individual investment plan

Talk to Selma about your financial life

Transfer money to your new account

Investments that fit your life

With Selma you get your unique plan for pillar 3a and investments.

Start with 2,000+ CHF

Get a global investment portfolio for a small initial sum.

Plan your future

With Selma you get an investment account and/or a pillar 3a account.

Save monthly

Add or take out money anytime at no extra cost.

Swiss bank account

Your money is kept safe by Saxo Bank (Switzerland). ๐Ÿ‡จ๐Ÿ‡ญ

Fully transparent

Investing shouldn't be a black box.

Ask anything

Ping the Selma crew via live chat with any question. ๐Ÿ‘‹

Built with your feedback

Financial services are often cold and distant. We are taking a new route and building Selma together with our contributors.